Discover Your Personal Brand

Learn how to define and communicate your unique skills, values, and aspirations to stand out with authenticity.

Optimize Your LinkedIn Profile

Craft a professional profile that attracts opportunities and reflects your personal brand.

Build a Purposeful Network

Learn how to connect with the right professionals and expand your network strategically.

About the Course

This course is designed to empower candidates and early-career professionals entering the Canadian job market with the essential skills and confidence to elevate their LinkedIn presence. Through engaging video content, hands-on activities, and valuable resources, you will discover your personal brand, create a compelling LinkedIn profile, expand a purposeful network, and engage effectively on the platform. Through real learner stories, interactive exercises, and practical templates, you’ll gain the skills and confidence to define your personal brand and use LinkedIn as a powerful tool for career growth.

Meet The Instructor

Avelia Stewart is a People and Culture executive, strategist, and social impact advocate with over 15 years’ experience in human resources, diversity, equity, and inclusion (DEI), and organizational transformation across the public, private, and non-profit sectors. Shaped by global experience in the United States and Canada, she holds degrees from Howard University, MBA-level coursework from Vanderbilt University, and an Applied Human Resource Management (AHRM) certificate from the University of Manitoba, alongside executive credentials in DEI, Sustainability Leadership, and Reconciliation Education. A dual-certified HR professional (CPHR, SHRM-SCP), Avelia has led inclusive culture strategies, built capacity-building frameworks, and mentored emerging leaders. Guided by her mission to break down systemic barriers and create equitable pathways, she founded Student Catalyst Gateway to equip students with coaching, equity-focused resources, and practical tools to be both career-ready and future-focused.

Curriculum

4 Chapters · 17 Lessons

  1. 1

    Chapter 1: Build Your LinkedIn Profile Basics

    1. (Included in full purchase)

      Welcome to Chapter 1

    2. (Included in full purchase)

      Lesson 1 - Recognize the importance of digital presence

    3. (Included in full purchase)

      Lesson 2 - Quick Formula for a strong LinkedIn Headline

    4. (Included in full purchase)

      Lesson 3 - Tips for writing a compelling “About” section.

    5. (Included in full purchase)

      Lesson 4 - Build a Strong LinkedIn Profile to showcase Skills, Experience & Career Goals

  2. 2

    Chapter 2: Discover Your Personal Brand

    1. (Included in full purchase)

      Welcome to Chapter 2

    2. (Included in full purchase)

      Lesson 1 - Understanding Personal Branding and Its Importance for Career Success

    3. (Included in full purchase)

      Lesson 2 - Identify Three Key Skills That Define Your Personal Brand

    4. (Included in full purchase)

      Lesson 3 - How to Build A Personal Brand on LinkedIn

    5. (Included in full purchase)

      Lesson 4 - Self - Reflection Activity

  3. 3

    Chapter 3: Engage and Show Your Value

    1. (Included in full purchase)

      Welcome to Chapter 3

    2. (Included in full purchase)

      Lesson 1 - Real Connection Matters

    3. (Included in full purchase)

      Lesson 2 - Self-Reflection Activity

    4. (Included in full purchase)

      Lesson 3 - Grow Your Network with Purpose

    5. (Included in full purchase)

      Lesson 4 - 7-Day LinkedIn Challenge Checklist

  4. 4

    Wrap-Up & Celebration

    1. (Included in full purchase)

      Summary and Key Takeaways

    2. (Included in full purchase)

      Celebrate Completion

Ready to Elevate Your Career?

Unlock the potential of LinkedIn and personal branding to advance your professional journey. Enroll now and take the first step towards boosting your visibility and seizing new opportunities.

$9.99

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